How SEO can help the business to generate leads and Ecommerce sale

Imagine you are in a situation where your sales growth is declining faster due to the Covid-19 crisis, and you look for an SEO company in Ahmedabad with no clues around.

What would you do? 

You may panic at that moment because you are longer making any profits and the demand for which you are selling products is decreasing. 

You have no idea which SEO company in Ahmedabad at this critical moment serves the best when you are limited with your budget.

Essential steps to jumpstart SEO campaign

The first thing you need to be doing is to relax and take some time to think.

Just list down all those important factors that you want to focus on in your business. It helps you to get the vision for the upcoming time.

Secondly, do a lot of research work in terms of market trends, likes/ dislikes of your target audience. By doing this, you become more aware of the people’s preferences that you want to target with the help of an SEO company in Ahmedabad. 

Thirdly, look for the purpose that you want to keep at the center of the SEO campaigns. It also implies the products that you want to sell into the local market.

Apart from that, set the SEO campaign budget with a minimum amount with 1 – 3 keywords to target. 

Remember, the SEO output is never achievable in just a couple of months. Instead, it takes around 5 – 6 months to get your eCommerce store on board with a decent amount of outreach and traffic when you consider hiring an SEO company in Ahmedabad. 

Once the traffic keeps flowing on your online store, you have a broader path to generate more leads.

Ways to increase chances of generating leads and traffic on your eCommerce store

• You can use long-tail keywords that bring in niche audience to your website, helping to sell more products.
• One of the most critical factors businesses often miss is giving each product a proper product title with a keyword. By doing this, people get a good idea about the product at first glance, which can be done through the SEO company in Ahmedabad.
• Another essential factor that should be considered is product description/specification where you can elaborate on all the vital features of a product. 

Businesses avoid writing a longer description, assuming that people don’t read. But in real people buy your product based on the features mentioned in easy language. 

You can add keywords in this as well to get more searches and increased sales.

Naming a product image is also one hack to get more leads and increase sales because people search for products based on pictures. At that moment, proper product naming does wonder to improve the ranking of your online store.

On-Page SEO is essential while you are eyeing increasing sales because it directly or indirectly enhances the visitors’ searchability and user experience. 

Take maximum advantage of social media platforms to market your products. These days you can use Instagram for direct selling, Facebook store, and many other platforms to increase sales and build a higher audience base.

Hire a digital marketing company in Ahmedabad to localize your campaign to get better outreach and exposure to the market. It helps to get hold of the niche audience, ultimately targeting different cities in the coming days.

One of the best ways to get of the audience’s hold and facilitate them to buy your product is to develop an app that has all essential features from minimalist design to payment gateway and support for addressing any issues. It is estimated that by the year 2021, around 54% – 60% of sales will be riven through a mobile app.

Conclusion

The demand for the eCommerce business will grow at lightning speed, but you have to be cautious at the same time with an SEO campaign. 

If your approach is optimistic and iterative, you can achieve results in less time than what is considered in 6 – 7 months. Take extra care in identifying the market needs, trends and stick to your basics serving well to your customers, results are waiting for you the next door.