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Divan-Ballubhai Higher Secondary School, Paldi– Google My Business Case Study

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OVERVIEW

In 1941, due to widespread demands of the people living in Ellisbridge-Paldi and communal riots, “The Proprietary High School” was started at Ellisbridge-Paldi in June 1942, initially in the building of Unnati Vidyalaya and then in the building of Pritamnagar Society. ShoutnHike, a leading SEO and Digital marketing company in Ahmedabad, India, manages Divanballubhai digital marketing, ensuring its online presence reflects its exceptional services.

ABOUT CLIENT

Our Client Divan-Ballubhai Higher Secondary School, Paldi: In 1941, due to widespread demands of the people living in Ellisbridge – Paldi and communal riots, “The Proprietary High School” was started at Ellisbridge – Paldi in June 1942, initially in the building of Unnati Vidyalaya and then in the building of Pritamnagar Society.

THE OBJECTIVE

The primary objective of Divanballubhai.edu.in was to boost the traffic for their Google My Business Profile, but there was more. In addition to the key objective, their secondary goals were aimed at:

  • Improving the local search visibility
  • Increasing the website visits
  • Boosting the search impressions

 

CHALLENGE

  • The business category was not optimized
  • Address & pin locations were missing or under-optimized
  • Service areas were missing or under-optimized
  • Some locations had incorrect opening hours
  • Website URLs were not present, and some of them were incorrect
  • Profile attributes were missing
  • Photos & videos were missing from some profiles
  • Not enough reviews for some centers
  • Not utilizing the potential of a post
  • The business description was under-optimize

 

OUR APPROACH

  • We have analyzed competitors’ GMB profiles and found several conversion points of view & SEO point of view changes to help us get more leads.
  • For example:
  • Google Business Profile Listing Audit
  • We added the Keyword in the Title
  • Start posting Update and events on the GMB profile 
  • Local Citation Building

OUTCOME

We Got 2220 Impression in the Last 5 months for our Client

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We Got 286 calls in the Last 5 months for our Client

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We Got 1751 Directions in the Last 5 months for our Client

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We Got 175 Website clicks in the Last 5 months for our Client

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With the help of the right page-on-page, link-building, and conversion optimization activities the website has managed to get stable traffic, and lead improvement.

Want to grow your SEO traffic, and leads, Request a FREE Quote via contact@shoutnhike.com or +91-9974360053

For more info visit #1 Google Partner, digital marketing services in India Shoutnhike.

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