Best Free Business Listing Sites in India In 2023

Business listing websites are a collection of all the local businesses and their details. Remember that age-old method of finding phone numbers? We used phone directories to see all the contact numbers of town. The same is the case with a business listing website. It collects the information of local businesses of a particular region. The data includes the type of business, location, contact information, opening hours, etc. 

According to an SEO Company in Ahmedabad, the cost-effective advertising tool for local businesses is digital marketing. Traditional marketing is too expensive, and most of the people believe online shopping. 

As reported by Hubspot, at least 50% of users visit the store after searching for it on business listing websites. 

WE HAVE CREATED A LIST OF TOP 100 FREE BUSINESS LISTING WEBSITES WITH MORE THAN 40 DOMAIN AUTHORITY

FREE LOCAL SEO

Local businesses tend to fail in the digital competition when big brands are there. Local SEO helps with keywords that rank them higher. For example, a sweets shop near me will rank local businesses and not brands. The business listing website helps you do that without investing in a website.

BE FOUND EASILY

Since getting a website and then hiring SEO Services in Ahmedabad is a significant investment, not all local businesses can afford it. Business websites like Yelp and just dial help you gain a local presence without investing out of your budget.

CHOOSING FREE BUSINESS LISTING SITES IN INDIA

Millions of websites offer free business listing services, but you can’t go for all of them. Here are three tips for choosing the right one.

See if the website is easy to navigate. If you feel like leaving the web page because of too many ads or navigation issues, your prospects will do the same. Leave such spammy websites and choose a good one.

Filter websites that offer do-follow links so that user visits can be improved to your sites. There should be a balance if no-follow and do-follow links.

Choose websites that have high domain authority because it will add more value to your business website. You can use Google tools to see the domain authority of sites. Don’t know which one to go for?

What are Business Listing Sites?

Business listing sites, or online business directories, are digital platforms that gather and display essential information about different businesses. As a business owner, you can create a profile for your business and add necessary information such as company name, address, phone number, website, products or services offered, operating hours and more. These sites serve as a bridge between businesses and potential customers by allowing users to access all the relevant information about businesses in a particular area or industry.

Business listing sites also allow businesses to gain more visibility and promote themselves to potential audiences. They often categorise listings based on industry, location, or other criteria, helping users to search for specific products or services. Popular business listing sites include Google My Business, Yellow Pages, India Mart, Tripadvisor, and more.

Business Listing Sites: History and Transformation

The evolution of business listing sites has been remarkable. Initially, these platforms were analogue, like phone directories. They offered some basic information about local businesses like phone numbers and addresses and were updated only periodically. Plus, these analogue versions only included information about common and important businesses like electricians, carpenters, plumbers, etc.

With technological advancements, these listings transitioned to online directories, becoming more comprehensive, accessible and updated. Additionally, the focus also shifted to promoting local businesses. Google Maps and Google My Business started becoming go-to information hubs for consumers, encouraging businesses to list their information and even integrate their social media presence.

Today, growing mobile usage has led to geolocation-based searches, providing consumers with real-time, and location-specific results. Online business directories also offer richer content about businesses, including photos, videos, and direct links, enhancing user engagement.

Are Business Listing Sites Actually Important?

Business listing sites play a crucial role in the online presence and success of a business. They provide a digital platform for businesses to display their information. With the prevalence of mobile and voice search, listings ensure that businesses can be easily found on the go. They offer a highly cost-effective marketing option for businesses and enable direct engagement with customers. There are multiple reasons why business listings are essential for a business including:

1) Transform your Local SEO

Business listings can have a positive impact on your website’s SEO, especially the local SEO. When your business information is consistent across multiple directories, search engines view your website as more credible and relevant, leading to higher search engine rankings.

Plus, adding important geolocation information also improves your rankings in local search engine results. By optimising your business listing, you can attract nearby customers who are more likely to visit your store or use your services.

2) Get Visibility, Get Engagement

Listing your business on these platforms can significantly increase your online visibility, which increases your chances of being found by potential customers. Many users turn to online directories to discover local businesses and services.

Additionally, business listings often allow customers to leave reviews and ratings. Responding to these reviews, whether positive or negative, shows your commitment to customer satisfaction and engagement.

You can also integrate your other online presence, such as a website or social media to further engage your target audience with your business.

3) More Leads, More Consumers

By efficiently using business listings, you can also generate fresh leads for your business. When you showcase your services or products on these platforms, you can attract potential customers who are actively searching for relevant solutions.
Websites like Google Business allow you to collect these leads for free, while others like Indiamart or Justdial provide leads through their premium or paid model.

The leads you generate from business listing sites can expand your consumer base, which will ultimately increase your chances of conversions. Some listing platforms also provide analytics about user engagement, giving you insights into customer behaviour and preferences.

Types of Business Listing Websites

Business Listing Websites can be broadly categorized into two types:

1.Free Business Listing Websites – These platforms allow businesses to create basic profiles without any charges. Some examples include Google My Business, Yelp, Facebook, Bing, etc. While these listings may have limitations on features and visibility, they provide all the essential information like business name, address, phone number, operating hours, etc. This makes them an excellent starting point for small businesses and startups with limited budgets.

2.Paid Business Listing Websites – Paid platforms offer more advanced features and customisation options on top of the basic features provided by the free websites. They often provide enhanced visibility, data and analytics, priority placements, and additional promotional opportunities, for example, Sulekha or TripAdvisor’s paid listings.

Some business listing sites operate through a freemium model, where some basic features are available for free while advanced options require businesses to pay a premium. Choosing between free and paid listings depends on a business’s goals, budget, and the level of exposure and features required.

How to choose from Free Business Listing Sites in India which is right for your Business?

Selecting the most appropriate free listing site involves a strategic approach to ensure that your business gets the best online exposure. Here are some of the important steps to consider:

1.Evaluate the Spam Score – Spam score is a metric that indicates the possibility of a website being flagged by search engines as spammy or untrustworthy. If you are using a website that has a high spam score, it can damage the reputation of your business. That is why, it is always important to verify the credibility of the listing site by checking its spam score using tools like Moz’s Spam Score or SEMrush’s Backlink Audit. A low spam score indicates that the platform is considered more trustworthy and credible in the eyes of search engines.

2.Evaluate the Domain Authority – Domain authority is a metric developed by Moz that predicts how well a website will rank on search engine result pages (SERPs). It is calculated based on various factors like the quality and quantity of backlinks, the age of the domain, and the overall authority of the website. Higher domain authority suggests that a site is more reputable and influential. You can use tools like Domain Authority Checkers by Moz, SEMrush, Ahrefs or others.

3.Evaluate the Link Type – It is also important to check whether the link is of the “dofollow” or “nofollow” type. A dofollow link allows search engines to follow the link and pass on the SEO value from the source page to the destination page. It essentially gives the destination page a vote of confidence and indicates that the linked content is relevant and valuable. Dofollow links contribute to the SEO value and authority of the linked page. Nofollow links, while still valuable for visibility, don’t directly impact your SEO efforts.

Steps for Efficiently Registering Your Business on Free Business Listing Sites in India

Once you have chosen the right business listing sites for your business that focus on your niche and provide the features you want, you can start the process of registration. This process is usually pretty straightforward but can differ for different sites. Here is a basic idea of what this process usually looks like:

1.Gather Information – You should start with gathering all the necessary business information, including business name, address, phone number, website URL, description, operating hours, and any images or logos you want to include.

2.Create Business Accounts – Visit the websites you have chosen and create accounts if required. Most sites will ask you to sign up or log in before you can add your business.

3.Submit Business Details – Once you have signed up, look for options like “Add Business” or “Submit Listing”. Fill in the requested information accurately and comprehensively including name, address, contact details and images/ videos.

4.Optimize your Listing – Use relevant keywords in your business description to improve searchability. You can also add appropriate categories and tags that represent your business’s products or services. Be sure to include all relevant links like your website and social media platforms.
Send your Listing for Verification – Once you have added all the details, you can submit your listing and wait for the site to verify it.

Conclusion

Listing your business on these sites can prove to be very effective for the growth of your online presence, and ultimately for your revenue generation. That is why, it is necessary to list your business efficiently and accurately on all sites that are trustworthy and relevant. If you feel that you might need any assistance with the process, you can reach out to us at ShoutNHike or any other reliable SEO Company in Ahmedabad.

FAQs Related to Business Listing Sites

1. I am looking for a local listing platform for my business. Which one is the best?
For an efficient and free local listing, you can use Google Business Profile.

2. Which business listing sites can be used for free?
Some of the best free listing sites in India include Justdial, Google Business Profile, LinkedIn, Indiamart and Crunchbase.

3. What is a free business listing?
A free business listing is an online directory entry that displays your business information without charging you.

4. Can I list my business on Google for free?
Yes, you can list your business on Google for free using their Google My Business platform to enhance visibility.

5. Is it important to list my business on listing sites?
Listing your business on listing sites boosts visibility, SEO, local searches, trust, and customer engagement, benefitting your business significantly.

6. Are there any free online business listings websites in India?
Yes, there are websites like Google Business Profile, Justdial and Dialmenow that you can use for free. Some websites also work on a freemium model.

7. How can I list my business on Google for free?
To list your business on Google for free, use Google My Business. All you have to do is sign up, provide accurate details and verify your ownership with Google.

Chirag Shah CEO and Founder at Shoutnhike.com I help client to grow business online with measurable result and swift ROI. I have 15+ years of Digital Marketing Industry experience and I have helped 2000+ business to grow online. I am Google Adwords and Analytics certified professional with practical expertise.