Yuranuseducation.com – SEO & DIGITAL MARKETING CASE STUDY

These days, people intensely Google about the company or service provider before approaching them. That is why having a powerful and informative website and strong online presence is important to get business online. ShoutnHike, a top digital marketing company in Ahmedabad helped a leading visa consultant Yuranus Education to get more students through online promotion. After analysing the client’s website, we introduced some vital changes in the format from an SEO point of view which resulted in improved google ranking and more leads. Optimized Google ads campaigns brought in more business. In less than 4 months of work, the client got the first-page position for several student visa consultants related keywords searches. Below is the detailed case study.  

About Client:

Yuranus Education and Immigration is one of the leading companies in India specializing in foreign education and coaching for standardized tests. We represent several leading institutions in the UK, Australia, Canada, New Zealand, and the USA. Yuranus’s strength is its state of the art infrastructure coupled with immense experience in the industry. It is a one-stop destination for all students desirous of going abroad for further studies.

Challenge

• Client doesn’t have optimized websites from SEO and conversion point of view.
• Client doesn’t have optimized landing page content.
• The client has not well optimized Google Ads account.

Our Approach

We have analyzed websites and found several conversion points of view & SEO point of view changes to help us in ranking + leads.

We have also optimized Google ads campaigns for keywords, ads, demographics, parental status, timing, household income, Google ads extensions etc….

For example 

• We have changed the banner to convince users to spend more time on the page.
• We have added reviews (online reputation) below banners to convince users to contact clients.
• We have captured leads via Request FREE Counselling.
• Pause keywords, ads, location, timing, etc… with 25+ clicks and not conversions.
• Promote keywords, ads, location, timing etc…with the highest conversion rate.
• Published content on the latest trends.

We also did keyword research and found buying intention keywords, page on page, reduce page loading time, adding a call to action on the website to help them get fast ranking improvement, traffic improvement, and leads.

We analyzed backlink gap with SEMRush paid tools and increased client footprints at all the locations to help them in ranking and branding.

We also did local business submission for Indian sites to help them secure a top ranking in targeted locations.

Outcome

Ranking Improvement

We got the first-page position for many Student Visa consultants related keywords within 4 months of work. 

Traffic Improvement

With the help of the right page, on-page and link building activities website has managed to get stable traffic.

Leads improvement

Client has got stable improvement in leads with different sources to get exceptional ROI from the service.

Want to grow your SEO traffic, leads, ROI from Google Ads campaign, Request FREE Quote via  contact@shoutnhike.com  or +91-9974360053.

For more info visit #1 Google partner, SEO Company in Ahmedabad, India, Shoutnhike.

Chirag Shah CEO and Founder at Shoutnhike.com I help client to grow business online with measurable result and swift ROI. I have 16+ years of Digital Marketing Industry experience and I have helped 2000+ business to grow online. I am Google Adwords and Analytics certified professional with practical expertise.